Sale Workflow
Buyer Application
Use this before deposits so buyers answer the questions that affect whether the placement is actually a fit.
Instant download · .docx + .pdf · Single-business use
The placements that go wrong are almost always the placements that should not have happened in the first place. The wrong home, the wrong household, the wrong owner expectations. Most of those mismatches are visible upfront if you know what to ask, and almost invisible if you do not.
The Buyer Application is the form you send every prospective buyer after their initial inquiry and before any deposit conversation. It is the filter that catches mismatches early, when declining a placement is straightforward, instead of late, when the deposit is paid and the puppy is already attached.
What the document does
It runs every applicant through a structured screening covering identification, living situation, experience with the breed, veterinary care commitment, reservation specifics, standard placement terms, references, and additional context. The standard placement terms section asks the buyer to acknowledge baseline commitments before they reach a deposit conversation, which surfaces objections early instead of after a contract is on the table.
What is included
- 8 sections covering basic identification, living situation, experience and intent, veterinary care commitment, reservation details, standard placement terms, references, and additional information
- Standard placement terms checklist where buyers acknowledge five baseline commitments (spay/neuter for pet placements, return policy, ongoing contact, willingness to provide references, and that the application does not guarantee placement)
- Built-in reference capture for veterinary, personal, and previous breeder references
- Direct questions about emergency veterinary preparedness, including a $3,000 to $5,000 expense check and pet insurance status
- Open-ended "What attracted you to this breed and program" question that surfaces buyers who picked you for reasons that will not hold up
Format and how it works
Includes both a digital fill-on-screen version and a print fill-by-hand version, each in Word and PDF. Email the digital version to applicants and have them type their answers into the fillable fields. The signed application becomes part of the buyer's permanent file and provides documented evidence of what they told you about their household, experience, and commitment.
Why this version is different
Generic puppy applications ask about basic logistics and stop. This one is built around the questions that actually predict placement success. The standard placement terms section catches buyers who hesitate at spay/neuter, the return policy, or providing references, and that hesitation is exactly what you want to see before deposit money changes hands. The veterinary care commitment section, including the explicit financial preparedness check, surfaces the buyers whose budget will not support the lifetime cost of a dog before that becomes the breeder's problem.
Who this is for
For breeders who currently screen buyers in DMs or by feel and want a structured form that produces consistent screening across every applicant. Especially valuable for breeders running active waitlists, breeders placing into multiple homes per year, and breeders of breeds with significant lifetime cost or specific environmental requirements. Pairs naturally with the Deposit and Waitlist Agreement (next step after approval) and the Animal Sales Contract (final placement).
The Operations Kit also offers a Buyer Application designed for the operations workflow with a slightly different framing. This one is the contract-side version, designed to feed into the Sales Contract and Deposit Agreement.
Buy this contract on its own, or pair it with the rest of the Breeder Contract Kit using the bundle discounts.
What you get
- Digital fill-on-screen version
- Print fill-by-hand version
- Editable Word files
- PDF files
Better value · bundle
The Breeder Contract Kit
This document is included in the bundle with the rest of the contract workflow.