Dog profiles & litter pages
Individual pages for each breeding dog and each litter. Photos, pedigree, health testing, and availability, all updatable without touching code.
Species · Dog
001 / Species · Dog
Dog breeder website design,
by a breeder who builds software.
Puppy buyers research breeders online before they ever reach out. A professional dog breeder website is the single biggest trust signal after the dogs themselves. Not about looking fancy, about looking credible, being findable on Google, and converting visitors into pre-qualified buyers.
From $2,000UKC & ABKC experience3 to 4 week typical buildSEO & waitlist included
002 / The trust problem
Buyers decide before they message.
Puppy scams and disreputable breeders have made buyers more cautious than ever. Before a serious buyer reaches out, they are looking for evidence that your program is legitimate.
A professional website signals that you take your program seriously. Health testing results, registered pedigrees, clear photos, transparent pricing, and a real contact method. A free Wix site with stock photos or a Facebook page with no website at all sends the opposite signal.
Beyond trust there is the search problem. When someone searches "French Bulldog puppies Texas" or "AKC Golden Retriever breeder Ohio," they are finding whoever ranks in Google. That is you, with a properly optimized site, or it is directory sites capturing traffic you should own.
003 / What gets built
A site shaped for working dog programs.
Custom design for your specific breed, your colors, your kennel, not a theme you share with 500 other sites. Built on a modern stack so Google reads it, mobile users navigate it, and you can update it yourself.
Pedigree visualization
Multi-generation pedigree rendered from real data. Click any ancestor to see their profile. Buyers see the lineage; Google sees structured data.
Buyer waitlist & deposits
Real waitlist tracking with pick order, deposit status, and litter-specific holds. Buyers see where they stand without messaging you.
SEO that ranks
Each dog, each litter, each health clearance is structured data Google can index. The difference between getting found for "AKC Golden Retriever breeder Ohio" and being invisible.
Buyer application form
A real screening form on the site, not a Google Form linked from Facebook. Filtered, organized inquiries hit your inbox or your records app.
CMS you can run
Add a new dog, swap availability, update photos, without writing code. If you would rather not manage it, monthly maintenance plans start at $100/mo.
004 / Other species
Same architecture, different species.
The breeder website service runs the same data model across every species: animals, pairings, offspring, lineage. The breed-specific details (registry feeds, health-testing standards, gestation/incubation calendars) are what changes.
005 / Pricing
Dog breeder websites start at $2,000.
Starting at$2,000
Diagnostic call is free for builds over $2,000.
The final price depends on how many dog and litter pages you need, whether you want a CMS to manage your own listings, and how much custom functionality your program requires. Fixed quote before any work begins.
- 3 to 4 week typical build, 5 to 6 weeks with waitlist + deposit management
- Mobile-responsive, modern stack, your domain
- SEO baked in, title structure, schema markup, individual pages indexed
- Migration from Wix, Squarespace, or outdated WordPress preserves SEO via redirects
- Monthly maintenance from $100/mo if you would rather not manage it
Built on Breed Ledger
Real breeder sites, live in production
Every site here is generated from the breeder's own Breed Ledger data: dogs, litters, pedigrees, and applications, all from one source of truth.
Texas Top Notch Frenchies
An AKC French Bulldog program in Tyler, Texas (breeding since 2013), running its dogs, litters, and stud services on Breed Ledger.
Northstar Dobermans
An AKC Doberman show program running its dogs, championship pedigrees, and puppy applications on Breed Ledger, on a Breed Ledger subdomain.
006 / Ready to talk
Tell me about your kennel.
Send a note with your current site (or lack of one), the breeds you work in, and what is broken first. I read every inquiry myself, same day.
007 / Common questions
Questions before kickoff.
Dog breeder websites start at $2,000. The final price depends on how many dog and litter pages you need, whether you want a CMS to manage your own listings, and how much custom functionality your program requires. You get a fixed quote before any work begins.
At minimum, individual dog profiles with photos and pedigree, litter pages with availability status, a buyer application or inquiry form, health testing display, and mobile-responsive design. Strong sites also include a blog for SEO, a waitlist system for popular litters, and schema markup so Google understands what the site is about.
Most dog breeder websites launch within 3 to 4 weeks from kickoff. A site with a waitlist system, deposit management, or a large catalog of dog and litter pages may take 5 to 6 weeks. Every project gets a timeline estimate before work starts.
Yes. Most sites include a simple CMS where you can add new dogs, update availability, and change photos and text without writing code. If you prefer not to manage it yourself, monthly maintenance packages are available starting at $100/mo.
Yes. Redesigns are common. If you are on Wix, Squarespace, or an outdated WordPress theme, I can migrate your content and rebuild on a modern stack. Your domain stays the same and existing SEO value is preserved with proper redirects.